3 Reasons Why You're Not Being Seen On Social Media
- Kimberly Carpenter
- Jan 29, 2017
- 2 min read

You're not posting enough. A big part of social media is sharing valuable content that your audience can engage with. Most of the reasons why people sign onto their Facebook, Instagram or Twitter pages is because they are looking for inspiration, entertainment and information. These are three of the main reasons why there are millions of daily social media users. If you are not offering value on a consistent basis, your audience will not be engaged with your brand. Start thinking of creative ways to share A valuable message with your audience. It is 2017, people want to be engaged. Be genuine as possible and consistent as possible.
You're selling too much. There are all types of people on social media. As we stated in rule number one, people want to be engaged. But, the number one rule to engaging people is by being genuine. No one likes a pushy salesman. Do not directly post your products or services on your social media pages. Be sure to offer your audience a piece of free value to prove your credibility first. Offer facts, infographics, and your professional opinion. This is your job to showcase your expertise on your industry.
You're not engaging enough. This is the psychology behind social media. When you engage with another brand, chances are they will engage with you back. This type of engagement will help increase your Klout: the number of people commenting, liking, and following your online brand (SocialHackettes definition). When you engage with more people online, this will help increase your engagement levels which also increases your brands credibility.
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